This year in the United States, sports betting and online casinos were allowed in several states, including Pennsylvania and New Jersey. At the same time that many American gamblers are enjoying sports betting, they are also trusted online casino malaysia connecting with new American-based affiliate partners.
The problem here is that most of these partners are major media brands with economic power and power. For example, ESPN, Fox Sports, NBCSN, etc. If a brand with such power becomes an advertisement for sports betting in the United States, other affiliates will not be able to reach it.
As a special case, take a look at the online sports book “FoxBet”. Here, you can watch sporting events on Fox Sports and gambling on FoXBet at the same time. In addition, we provide forecasts, tips, and news from Fox Sports analytics experts.
We believe that such casino trends will grow in 2021. If we add more, we should focus on esports, where major brands are intervening, which will lead to the next point.
Further Collaboration Between Video Game Leagues And Esports Betting
I think many people know, but, E Sports also has seen a rapid growth in 2020. Video winbet2u malaysia also participate in online competitions and huge rewards. And you can bet on esports qualifying, which has grown to the scale of an American sports final.
Call of Duty is one of the most popular esports games in sports books. The game developer, Activision, has set out to “the Call of Duty Championship League,” and the major brand names have shown their dominance in online technology.
The current situation is that he is deeply involved in e-sports without advertising sports betting himself. This is likely to affect next year’s trends. This means that digital video games are expected to bring more gamers to esports competitions.
Improving Responsible Gambling Programs
Responsible gambling isn’t just about affecting gamblers. The new UK Code states that casino promoters warn people about the dangers of betting. Responsible gambling support as an affiliate is increasing, and it can be seen that organizations such as Responsible Affiliates In Gambling (RAIG) have been established.
A few months ago, the UK Gambling Commissions forced unregistered members into a non-acceptable contract with a casino affiliated with GamStop *. Today, the UK Gambling Commissions-approved online casino operators have reached the stage where they are required to attend GamStop.
Other countries, such as Australia, have banned affiliates from encouraging gambling bonuses. By 2021, responsible gambling conventions are expected to become even more stringent.
* GamStop: A service that limits online gambling as a support for responsible gambling.